things I do as a gen z CMO that would send corporate marketing into a coma 🕺🏼🦖
things I do as a gen z CMO that would send corporate marketing into a coma 🕺🏼🦖
1️⃣ I don't work with new brands running ads
No bc do u rly think that a) your business will make money or b) that I'm gonna waste my time building out a funnel if ur running paid ads IMMEDIATELY after launch?
No babes, you're already set up for failure if we don't have time to build an organic base x
2️⃣ I call out bs
u hired me to do a job, so I'm gonna do it??
If you've got something blocking your funnel, it's literally my job to let you know. We're not focusing on increasing traffic from socials if ur funnel is leaking
(never been fired for being a sassy b when needed - not fired yet anyway haha)
3️⃣ i honestly don’t care if u don't want to film content
why is it now commonly accepted that the ONLY way to build a successful business is if the founder is making weekly videos??
some founders don't want to be in the spotlight. that's perfectly fine. I'm not gonna force u in front of camera bc LinkedIn told me to
(+ unlike most 'gurus' on LinkedIn, I actually know how to build a brand without hacks and trends 🤡)
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Corporate is out here coming up with 6 month strategies and weeks of 'customer research' just to post on Insta and 100 views (if you're lucky)
Spice up your marketing, stay in with the times and always make sure you're running a consistent testing data pool
yours sincerely,
a girl that’s officially been a fCMO for 3 years, including 2 billion dollar and 10+ million dollar businesses xxxx
