The Journal
Growth

Instagram is where people scroll.

Danielle Theobald
Danielle Theobald
Social Media Strategist · 1 Aug 2025 · 1 min read
Instagram is where people scroll.

Instagram is where people scroll.

Pinterest is where people search.

Which one sounds more profitable?

(Spoiler alert: it’s not the one you fight for your life posting on)

Pinterest isn’t for influencers. 
It’s for decision-makers.

It’s not a #vibe #moodboard #aesthetic 
 It’s a sales channel.

While everyone’s trying to ‘go viral’on reels…
 I’m quietly helping brands turn keywords into customers 🤑

Search > scroll

And the brands that get this?
 They’re exploding behind the scenes

Something big is coming
 Pinterest is step one

👀 Stay tuned

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