I yawn at 99% of businesses on here

I yawn at 99% of businesses on here

(yes, because ur boring)

Whilst you’re running around making Canva graphics 🏃‍♀️

GROWING brands are taking action and re-inventing the wheel

Hosting guerrilla campaigns

INTERACTING with their audience

Trialing and testing, unafraid to make mistakes 🙋🏻‍♀️

This week I launched a live dating show with my co-founders

All part of a bigger movement to reintroduce genuine human interaction instead of likes and digital comments

We f**k*d up - bad 🥲

The show DID NOT go to plan

The audio didn’t record

The venues dodgy mics meant the audience only heard 60% of what was said 🙃

Not to mention that the day before EVERY SINGLE contestant dropped out and we had to literal scramble to find new ones

But we laughed about it

We interacted with the audience

And you know what?

Everyone stayed about 1 hour after the event and asked where to get tickets for the next one

(We promised we’d sort all audio issues)

Sure we sold 200 tickets 🎟️

Sure we have venues in Bali begging us to move the show to their place 🤑

Sure we got cool footage 📸

But you know what I love most?

We saw real people laughing

New friends being made

and one new ‘couple’ exchanging numbers!

We made that happen, all through a bit of guerrilla marketing

+ that’s why people follow my brand(s)

That’s why people hire me to take over their marketing campaigns

or hire me as a CMO to oversee strategy

Real. Human. Connection.

Sales where both sides benefit

Not a ‘WE SOLVE X INSECURITY WITH OUR PRODUCT’ on a Meta Ad

Real impact - my favourite movement 🩷🩷