Behind the scenes
DJI is using AI to generate ads
Danielle Theobald
Social Media Strategist · 15 Jul 2026 · 1 min read
DJI is using AI to generate ads
and I'm not sure how I feel about it
AI ads imo are just a bit (very) sh*te
but if you're bootstrapped, struggling, have no other option
sure, give them a go to test demand of product
but for a company worth $22 BILLION (!!!!!!)
whose product is quite literally BUILT for in-person, real life connection
I really don't get it
The thing is - their meta ads are full of UGC
(check out their current active ads here: https://lnkd.in/g8Vi_CWP)
is it just a test? an alterior motive?
yeah. idk. but interesting indeed